Designing A Travel And Tourism Website From Scratch: Things That Matter!


Travel, outdoor lifestyle and tourism niche sites often have an incredible glam value. Users often spend hours, simply scrolling photos on their mobile screen. Designing these websites, however, can be tricky. Some blogs and travel sites are stunning, while others look cluttered and clumsy. If you plan to make your own website, we have some quick ideas that may come in handy.

Decided the basics first

Selecting the right CMS for your website is important. For travel/tourism related portals, WordPress works perfectly, because it is much more user-friendly, flexible and feature-oriented, especially if you compare with Drupal or Joomla. The next step is about choosing a domain name. You can choose to go for the exact name of the website you want, but if that’s not available, try and find something that’s more niche specific. The domain name is what people will type while looking for your website, and it is extremely important. Much like the domain, hosting package and provider are important aspects. Make sure that the provider is reliable, and your package offers unlimited bandwidth. If you are looking for names, Bluehost. And HostGator are good options.

Creating a theme for travel sites

This is the tricky part, because you don’t want to go overboard with the design. Minimalism is the new trend in web designing, and it is easier to adopt for this niche, because photos, videos often have a dominant role. Unless you are absolutely sure, avoid using any complicated color mix. The font for travel sites needs to be readable, although a little experimentation doesn’t always hurt. Custom themes offered by different services are worth considering, but again, your website should look unique, so you want to be sure that the branding information is tailored. Make sure that your website has a specific logo, so that you can actually use it to expand the brand.

Maintain focus on photos

Often, travel websites enjoy readership and popularity for photos alone. You need to have a section for that, which can be a part of the website, or you can display great pictures on most pages. If yours is a travel company that sells packages, products or services, consider having a blog with updated posts and stories on destinations, vacations with good pictures, and visitors will find reason to come back for more.

Planning your website starts with envisioning what you want from it, and we recommend that you think of the needs for the long run.